AI-Native Launch Studio — For Founders

yRAK

Your idea. Live in 30 days.

Not an MVP. Not a mockup. A real product, ready for paying customers. You've got the idea. You don't have the time, the team, or the code to build it. yRAK takes it from concept to a live, working product — designed, built, and deployed by a senior-led team using AI-native tooling. No bloated agency process. No six-month roadmaps. No hand-off to a junior team.

Proven speed
30
Days, idea to launch
The average time from kickoff to a live, working product
4
Products shipped
The Scent Trader, Mudir, ScentDB, Cisele — built and launched, not just advised on
20+
Years senior delivery
Goldman Sachs, Barclays, Asda, Elsevier — enterprise-grade rigor, startup speed
0
Layers of hand-off
No account managers relaying feedback — direct access to senior leadership throughout
Idea to Launch ◆ AI-Native Development ◆ Product & Brand Design ◆ Payments-Ready Builds ◆ 30-Day Sprints ◆ Founder-Led, Not Agency-Led ◆ Zero Hand-Off ◆ Real Users, Real Revenue ◆ Idea to Launch ◆ AI-Native Development ◆ Product & Brand Design ◆ Payments-Ready Builds ◆ 30-Day Sprints ◆ Founder-Led, Not Agency-Led ◆ Zero Hand-Off ◆ Real Users, Real Revenue ◆
Our flagship product · Private beta

Your portfolio,
already up to date when you arrive.

Mudir SI is our AI-native PMO. Its agents keep schedules, risks, decisions and steering packs current from your email, meetings and Jira, and propose every change with evidence. Your people decide.

  • Evidence behind every claim
  • A person approves every change
  • Works from Microsoft 365 and Jira
  • Every change logged and reversible
mudir.si
Mudir SI home screen showing what needs a decision today, programme status and budget

Most ideas die waiting for a developer.
Yours launches in 30 days.

See how it works
What you get

Everything it takes
to go from idea to live.

No scoping documents, no phased statements of work. Senior leadership, one sprint, one outcome: your product, live, and ready for real customers.

01

Product & Brand Definition

We turn your idea into a clear product spec and a brand that looks credible from day one — name, identity, and positioning, nailed down in the first days of the sprint.

Positioning Brand Identity Scope Lock
02

UX/UI Design

Every screen designed before a line of code is written, so the build moves fast because there's nothing left to decide mid-sprint.

UI Design User Flows AI-Assisted Design
03

Full-Stack Build

The real product — not a prototype — built using AI-native development tools that let a senior-led team move at a pace much larger teams can't match.

Claude Code Next.js Supabase
04

Payments & Commerce

Stripe, subscriptions, checkout — wired in from day one so your product is revenue-ready the moment it's live.

Stripe Subscriptions Checkout
05

Testing & Launch

QA, deployment, domain, monitoring. Genuinely live — not a demo link you're afraid to share.

QA Deployment Domain & Hosting
06

Founder Hand-Off

Documentation, analytics, and a growth plan so you can run and grow what's been built — you own it outright.

Analytics Documentation Growth Plan
Is this you?

Built for founders
who are ready to move.

This isn't for everyone. It works best when these are true.

yRAK Venture Lab

Not sure it's ready?
Test it in the Lab.

Before you commit to a build, submit your idea in confidence. Get a VC-style evaluation, improve it with evidence, and meet the right people to take it further. Free for founders.

The 30-day sprint

Four weeks.
One live product.

Every sprint follows the same disciplined timeline — because ambiguity is what kills momentum, not lack of code.

01

Week 1 Define

We lock the idea, the brand, and the exact scope of what's being built. No scope creep once the sprint starts.

02

Week 2 Design & Build Core

Every screen designed, and the core product built in parallel using AI-native tooling — the real thing, not a wireframe.

03

Week 3 Build Out & Integrate

Payments, auth, the full feature set. By the end of week three it's a working product, not a demo.

04

Week 4 Test & Launch

QA, deployment, and go-live. You end the sprint with paying customers able to use it — not a roadmap for later.

Proof, not promises

Ideas we've taken
from concept to live product.

Every sprint follows the same standard: a real product, live, in about 30 days. Here's what that's produced.

How we move this fast

Why we can move
this fast.

We don't disappear for a month and hand you a finished product. We work in one-week sprints, and every week ends with a working version you can click through and react to. Your feedback steers the next sprint, so nothing is built on assumptions for long. AI does the heavy lifting; senior engineers check every step.

Claude Code
Cursor
GitHub Copilot
Windsurf
Claude
Copilot Chat
Plan the week
→
Build
→
Demo to you
→
Your feedback
→
Adjust
↺ Repeats every week — 4 sprints to launch
Why this works

Speed without
the usual trade-offs.

Agencies are slow because they're built for scale, not speed. No-code tools are fast but shallow, and you outgrow them fast. yRAK exists in between — AI-native speed with senior-led judgment.

⏳

The Old Way

Agencies & Freelancers

Three-to-six month timelines. Account managers relaying your feedback to a developer you've never spoken to. Change requests that cost extra. By the time it ships, the market's moved on.

⚡

The yRAK Way

Senior-Led, AI-Native

Direct access to the people building your product, every day. AI-native tooling compresses months into weeks. Senior leadership accountable for the outcome — not layers of account managers relaying messages.

Who you're working with

Senior people
on every sprint.

No bait and switch. No junior team deployed after the pitch. When you work with yRAK, you work directly with Asim and Nauman — senior leaders with 45+ years of combined delivery experience, not people briefed on it.

AR
Asim Rahman
Founder & Builder — yRAK

20+ years delivering large-scale technology programmes across financial services, retail, publishing, and the public sector. Roles spanning programme director, chief of staff, data platform lead, and interim CDO — always at the point where strategy meets delivery.

Deep experience across UK enterprise: Goldman Sachs, Barclays, Asda, Elsevier. One of the original developers on Practical Law — giving Asim a rare mix of enterprise engineering rigor and hands-on delivery speed.

That same operator instinct now goes into building founders' ideas directly — The Scent Trader, Mudir, ScentDB, and Cisele Clothing were all designed, built, and launched personally, using the same AI-native approach every yRAK sprint runs on.

Enterprise delivery experience
Goldman Sachs Barclays Asda Elsevier Practical Law
LinkedIn →
NM
Nauman Mir
Partner & CTO — yRAK

25+ years designing, building and modernising complex technology platforms — much of it across investment banking and asset management, spanning software engineering, solution architecture, platform strategy and large-scale technology transformation.

Deep expertise in cloud architecture, distributed systems, data platforms and enterprise integration — and, increasingly, applied and generative AI. Nauman pairs that depth with a hands-on focus on turning ideas into practical products, without over-engineering the first version.

At yRAK, he leads technology strategy, AI-enabled products, solution architecture and rapid product development — helping founders decide what to build, how to build it, and how to get it in front of real customers fast. His approach: build enough to test the idea, learn from the market, and iterate from evidence rather than assumptions.

Areas of expertise
Investment Banking Asset Management Cloud Architecture Distributed Systems Data Platforms Applied AI
LinkedIn →
"Most good ideas don't fail because they're bad ideas. They fail because they take too long to find out."
— Asim Rahman, Founder
100%
Partner-led
Every sprint is led by senior partners personally, from kickoff to launch — no account handoff.
45+
Years combined
Across banking, asset management, retail, publishing, and government — now applied to startup speed.
4
Products shipped personally
The Scent Trader, Mudir, ScentDB, Cisele — built and launched, not just advised on.
0
Pitch decks
First conversations are honest — if your idea isn't ready for a 30-day sprint, we'll say so.

Got an idea?
Let's get it live.

Tell us about your idea. If it's a fit for a 30-day sprint, we'll tell you exactly what that looks like — timeline, scope, and what we need from you. No pitch deck, no obligation, no junior consultant relaying your feedback to someone else.

Or write directly: asim@yrak.co.uk