AI-Native Launch Studio — For Founders

yRAK

Your idea. Live in 30 days.

Not an MVP. Not a mockup. A real product, ready for paying customers. You've got the idea. You don't have the time, the team, or the code to build it. yRAK takes it from concept to a live, working product — designed, built, and deployed by a senior-led team using AI-native tooling. No bloated agency process. No six-month roadmaps. No hand-off to a junior team.

Start your launch See what we've built →

Proven speed

Days, idea to launch

The average time from kickoff to a live, working product

Products shipped

The Scent Trader, Oudo, ScentDB, Cisele — built and launched, not just advised on

20+

Years senior delivery

Goldman Sachs, Barclays, Asda, Elsevier — enterprise-grade rigor, startup speed

Layers of hand-off

No account managers relaying feedback — direct access to senior leadership throughout

Idea to Launch ◆ AI-Native Development ◆ Product & Brand Design ◆ Payments-Ready Builds ◆ 30-Day Sprints ◆ Founder-Led, Not Agency-Led ◆ Zero Hand-Off ◆ Real Users, Real Revenue ◆ Idea to Launch ◆ AI-Native Development ◆ Product & Brand Design ◆ Payments-Ready Builds ◆ 30-Day Sprints ◆ Founder-Led, Not Agency-Led ◆ Zero Hand-Off ◆ Real Users, Real Revenue ◆

What you get

Everything it takes
to go from idea to live.

No scoping documents, no phased statements of work. Senior leadership, one sprint, one outcome: your product, live, and ready for real customers.

Product & Brand Definition

We turn your idea into a clear product spec and a brand that looks credible from day one — name, identity, and positioning, nailed down in the first days of the sprint.

Positioning Brand Identity Scope Lock

UX/UI Design

Every screen designed before a line of code is written, so the build moves fast because there's nothing left to decide mid-sprint.

UI Design User Flows AI-Assisted Design

Full-Stack Build

The real product — not a prototype — built using AI-native development tools that let a senior-led team move at a pace much larger teams can't match.

Claude Code Next.js Supabase

Payments & Commerce

Stripe, subscriptions, checkout — wired in from day one so your product is revenue-ready the moment it's live.

Stripe Subscriptions Checkout

Testing & Launch

QA, deployment, domain, monitoring. Genuinely live — not a demo link you're afraid to share.

QA Deployment Domain & Hosting

Founder Hand-Off

Documentation, analytics, and a growth plan so you can run and grow what's been built — you own it outright.

Analytics Documentation Growth Plan

Is this you?

Built for founders
who are ready to move.

This isn't for everyone. It works best when these are true.

The Idea

You have a real idea

Not a vague direction — a specific problem you know how to solve for a specific customer.

Validated or validating

The Gap

You can't build it yourself

You're not a developer, and hiring or managing a team would take months you don't have.

Non-technical founders

The Urgency

You want it live, not planned

You'd rather launch in weeks and learn from real users than spend months on a roadmap.

Speed over ceremony

The Commitment

You're ready to decide fast

A 30-day sprint only works if you can make calls quickly when asked — this is a sprint, not a slow-drip retainer.

Fast decisions required

The 30-day sprint

Four weeks.
One live product.

Every sprint follows the same disciplined timeline — because ambiguity is what kills momentum, not lack of code.

Week 1 Define

We lock the idea, the brand, and the exact scope of what's being built. No scope creep once the sprint starts.

Week 2 Design & Build Core

Every screen designed, and the core product built in parallel using AI-native tooling — the real thing, not a wireframe.

Week 3 Build Out & Integrate

Payments, auth, the full feature set. By the end of week three it's a working product, not a demo.

Week 4 Test & Launch

QA, deployment, and go-live. You end the sprint with paying customers able to use it — not a roadmap for later.

How we move this fast

Why we can move
this fast.

AI writes the first draft of almost everything — the plan, the design, the code, the tests. Senior engineers guide it and check every step, so it's fast and it's right. That's the combination that gets you live in weeks instead of months.

Claude Code

Cursor

GitHub Copilot

Windsurf

Claude

Copilot Chat

Idea → Plan

We turn your idea into a clear plan in days, so there's no guessing what gets built

→

Design

AI drafts every screen fast, then our designers polish it so it looks and feels right

→

Building

AI writes the first version of the code fast; senior engineers check every part before it ships

→

Testing

AI checks everything for bugs automatically, so problems get caught before users see them

→

Going Live

Your product goes live on the internet with one click — no technical setup needed from you

→

Support

We keep an eye on things after launch and leave you with simple docs, so you're never stuck

Why this works

Speed without
the usual trade-offs.

Agencies are slow because they're built for scale, not speed. No-code tools are fast but shallow, and you outgrow them fast. yRAK exists in between — AI-native speed with senior-led judgment.

⏳

The Old Way

Agencies & Freelancers

Three-to-six month timelines. Account managers relaying your feedback to a developer you've never spoken to. Change requests that cost extra. By the time it ships, the market's moved on.

⚡

The yRAK Way

Senior-Led, AI-Native

Direct access to the people building your product, every day. AI-native tooling compresses months into weeks. Senior leadership accountable for the outcome — not layers of account managers relaying messages.

Who you're working with

The builder is
on every sprint.

No bait and switch. No junior team deployed after the pitch. When you work with yRAK, you work directly with Asim — the person with 20+ years of enterprise delivery experience, not someone briefed on it.

Asim Rahman

Founder & Builder — yRAK

20+ years delivering large-scale technology programmes across financial services, retail, publishing, and the public sector. Roles spanning programme director, chief of staff, data platform lead, and interim CDO — always at the point where strategy meets delivery.

Deep experience across UK enterprise: Goldman Sachs, Barclays, Asda, Elsevier. One of the original developers on Practical Law — giving Asim a rare mix of enterprise engineering rigor and hands-on delivery speed.

That same operator instinct now goes into building founders' ideas directly — The Scent Trader, Oudo, ScentDB, and Cisele Clothing were all designed, built, and launched personally, in about 30 days each, using the same AI-native approach every yRAK sprint runs on.

Enterprise delivery experience

Goldman Sachs Barclays Asda Elsevier Practical Law

"Most good ideas don't fail because they're bad ideas. They fail because they take too long to find out."

— Asim Rahman, Founder

100%

Founder-led

Every sprint is led by Asim personally, from kickoff to launch — no account handoff.

20+

Years delivered

Across financial services, retail, publishing, and government — now applied to startup speed.

Products shipped personally

The Scent Trader, Oudo, ScentDB, Cisele — built and launched, not just advised on.

Pitch decks

First conversations are honest — if your idea isn't ready for a 30-day sprint, we'll say so.

Got an idea?
Let's get it live.

Tell us about your idea. If it's a fit for a 30-day sprint, we'll tell you exactly what that looks like — timeline, scope, and what we need from you. No pitch deck, no obligation, no junior consultant relaying your feedback to someone else.

Start your launch Connect on LinkedIn

Or write directly: asim@yrak.co.uk

yRAK

Most ideas die waiting for a developer.
Yours launches in 30 days.